expo 67 lounge

Mid-century fashion, vintage pop culture and retro cool... from Expo 67 and beyond.

12 May 2008

At The Beach 1966

My search for the perfect old-school Coppertone-type fragrance may finally be over. I'm hopeful about a scent I've just ordered online: At The Beach 1966, by perfumery CB I Hate Perfume.

CB I Hate Perfume
was launched in 2004 in New York City by Christopher Brosius, who had previously founded cult-fave Demeter Fragrance Library (makers of the Play-Doh fragrance, among others).

Describing himself as an artist that uses scent as his medium, Brosius' range of unique, hand blended fragrances reflect fun, individuality and his own scent memories. What Christopher Brosius "hates" is the mass-produced stuff found in department stores.

According to the product description, At The Beach 1966 is "the exact recreation of a hot summer’s day spent lying in the sun [...] An absolutely brilliant and faithful interpretation of classic Coppertone meets beach..."

But the clincher for me was: "if you loved the smell of classic Coppertone tanning lotion, your jaw will hit the floor when you try this..."

UPDATE (May 15): I'm in suntan lotion heaven!

images: (top) luckyscent.com
(bottom) pierjewelry.com



Blogger stinkypaw said...

Can't wait to smell that on you!

2:16 pm  
Blogger Jason Stockl said...

I might have it on at tomorrow's barbecue!

11:15 pm  
Anonymous Anonymous said...

There is a scent which I just discovered takes me back to my childhood, and yours.....Solarcaine!! Remember, for sunburns?

8:14 am  
Blogger Jason Stockl said...

I'm trying to remember the Solarcaine scent... Kinda minty, no? At bit like Noxzema?

9:22 am  
Anonymous Anonymous said...

Yes, sort of minty....I burned my hand cooking the other day, and put some on. That is when I smelled it and had this flood of memories!!! I used to put it on you and your sister after a day spent swimming in the pool and getting a little sunburn...and Grandma always had it around for me and my sisters...for sunburns and any other first aid. Amazing what can be triggered by a scent!

8:34 am  

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